With two decades of marketing experience and a creative eye for photography and content, I bring a unique blend of strategic expertise and artistic vision. My background spans the full spectrum of marketing from strategy development to seamless implementation with a strong emphasis on digital marketing. Whether managing comprehensive business rebrands or executing impactful social and content strategies, I approach every challenge with passion, determination, and a commitment to success.
Below are the most recent examples of rebranding and new product marketing I have led which included 23 products. 14 of which were brand new product launches.
New products:
Marketing, including leading the packaging design brief and project management.
Seed Mix: 6 products, all of which became ranged in Coles nationally and online.
Functional drinks: Hot Chocolates, Chai and plant-based broths ranged nationally in health food stores and online.
Plant-based collaged: Ranged nationally in health food stores and online.
Rebranding:
Complete rebrand of the core range and brand identity: hemp seeds, hemp seed oil, hemp shakes, hemp oil capsules. All ranged nationally in health food stores and online. The hemp seed oil after rebranding became stocked nationally in Woolworths.
Product photography examples I produced myself as part of the marketing material.
TriView Photography 